Marketing Manager - Digital & Product | Sydney

Job Description

About us

At Mauri, we are excited about all things made with high quality bakery ingredients and Animal Feeds. We are a leading industry supplier, milling over one million tonnes of grain across 14 sites in Australia and New Zealand. With a strong focus on innovation and insights, we align closely with our customers to create products and develop solutions that help their business' grow. Our proud heritage and established relationships ensure we are well positioned to create products and services that are innovative and unique. Together, we sustainably feed the nation.

Mauri is one of six divisions of George Weston Foods (GWF), one of Australia and New Zealand's largest food manufacturers employing around 6,000 people across 60 sites.  GWF's product range is diverse and includes leading brands of breads, baked goods, smallgoods, bakery ingredients, and dips. 

About the Role

We have a great opportunity for an experienced Marketing Manager – Product & Digital to join our dynamic commercial team, based at Enfield.

Reporting to the Head of Marketing, you will be responsible for bringing to market Mauri Brand & Product Solutions, via digital & other platforms to ensure Mauri is our customers first choice for Bakery Ingredients, a priority goal of the Mauri business strategy. Some of the responsibilities include:

• Lead the marketing strategy for Mauri Brand & Product Solutions
• Manage digital platforms to drive customer loyalty and convert prospects via the website, social media, and customer communications via our CRM system
• Lead the introduction of new products & services to market in targeted segments to drive growth
• Explore brand development opportunities and create engaging content to promote Mauri's products and services
• Develop effective product and promotional materials that reflect the Mauri brand and enable the sales team to win in market
• Manage external marketing agencies and suppliers
• Analyze market trends and customer insights to maximise the customer experience across all touchpoints
• Ensure compliance with HSE policies and maintain a safe work environment

About You

As the ideal candidate, you will have proven experience working in a similar capacity, and possess:

• Proven experience in marketing, preferably in the food industry
• Strong digital marketing skills, including creating engaging content for social media, managing websites and CRM systems, preferably Salesforce
• Ability to build customer engagement and loyalty through digital platforms
• Experience in launching a product to market and project management
• Highly effective communication and presentation skills
• Ability to collaborate and influence cross-functional teams
• Ability to analyse market trends and customer insights to inform marketing strategies
• Commitment to maintaining a safe and healthy work environment

What's on offer at Mauri?

We are a business that promotes diversity, has a flexible working environment and a genuine focus on personal development to help build your capabilities and career. 

GWF is an equal-opportunity employer and invites applications from diverse backgrounds. We value social and cultural diversity and are committed to the principles of equal employment opportunity and the provision of a safe and healthy work environment. We have a Safe, Courageous, Trusting, and Collaborative culture, in line with our values.

Best of all it is a great place to work, where you can bring your authentic self! 

Start the Conversation

If this role sounds like a suitable role for you, we would love to hear from you. Submit your application today.

We encourage applications from people of all ages, nationalities, abilities, and cultures including Aboriginal and Torres Strait Islander peoples, the LGBTQI+ community and people living with disabilities.

Our recruitment process typically consists of a brief, prearranged telephone or video call, followed by 2 interviews conducted in-person or over Zoom/Teams. However, we are ready to adjust our process to support accessibility needs so that we can get to know you in the best way possible. Let us know how we can create a positive, barrier-free process for you via email to peopleandperformance@maurianz.com